Shark CryoGlow Remote UI Design
Small-screen UI design for a revolutionary LED skincare experience
Alloy Health
A website redesign for a menopause telehealth company increases conversion
Baby Tracker by Nara
A new app designed to track a baby’s activities has a strong stickiness ratio and retention metrics.
Ninja
How a product evaluation helped define a new-to-market connected app grilling experience
Forfend
A human-centered design for a new telehealth service helps patients uncover unknown risk factors.
Function of Beauty
A subscription service UX assessment creates a strategy to improve conversion and retention.
Soupergirl
Website redesign focuses on subscription and results in increased AOV and reduced bounce rates
Copper Cow Coffee
Mobile-first customized subscription UX design leads to higher revenue and better retention
Tea Drops
An eCommerce UX redesign helps launch a new vertical and bolster subscription
Gainful
A UX redesign of onboarding and subscription boosts conversion and average order value (AOV).
1stDibs
Customer research informs a UX redesign for jewelry shopping














Everyday Insights
iOT
First Impressions Matter: A Deep Dive into the Onboarding of the Oura Ring Wearable
Onboarding involves multiple touchpoints and can make or break any product’s experience. Wearables are literally attached to the user, and the onboarding is critical because they need to be integrated into a user’s routine to be successful. The precise moments when the user makes a purchase, unboxes, sets up, and begins using a wearable constitute […]
Onboarding involves multiple touchpoints and can make or break any product’s experience. Wearables are literally attached to the...
Product Strategy
How to Use Customer Journey Maps to Improve Wellness Tech UX
Customer journey maps for wellness tech products are powerful tools to strengthen the digital experience and increase adoption. No matter where you are in developing your product, you can use strategies to uncover and shape the customer journey to ensure the most important elements of the experience are accounted for and thoughtfully defined.
Customer journey maps for wellness tech products are powerful tools to strengthen the digital experience and increase adoption. No matter...
Product Design
Leveraging Continuous Customer Feedback to Design Better Health & Wellness Products
Integrating continuous customer feedback into your product design process takes work yet pays compounding rewards over time as your product offering evolves intuitively to deliver more and more value. Learn about 4 lightweight methods you can implement today.
Integrating continuous customer feedback into your product design process takes work yet pays compounding rewards over time as your product...