Product design & strategy

Product design & strategy

What we can do for you

Launching a new product can feel complex and uncertain. We simplify the process through thoughtful design, rapid prototyping, and iterative testing, so teams can move forward with confidence. We collaborate closely to evaluate ideas, validate concepts, and design clear, effective experiences people want to use.

Our approach

Strategic product design

Our design team handles your entire product design process – from early user interviews to development-ready Figma files. We work in close collaboration with your team, making strategic design decisions backed by user research and delivering experiences that are build ready.

Rapid protyping

We create interactive prototypes that bring your product vision to life. These prototypes allow stakeholders and users to experience and provide feedback on designs as if they were fully developed products.

Iterative usability testing

Our team leads comprehensive usability testing, from participant recruitment to results analysis. We uncover key strengths and weaknesses in the user experience, providing actionable insights that guide informed design decisions and product refinements.

Visual design & design systems

We partner with your development team to deliver thoroughly documented designs and a comprehensive design system that ensures consistent implementation.

Our reputation is driven by results

Everyday has been an amazing partner – they work in such a collaborative way that they truly feel like an extension of our internal team. The UX thinking that they have brought to our process has helped us prioritize the things that we know are important to our members and our overall site experience has improved significantly since we brought them on board!

Callie DePina
Vice President, Member Experience at ButcherBox

We’ve worked with Everyday since we started Zola, and they have the most talented design researchers and UX designers that I know. Their ability to analyze and synthesize a problem to deliver a thoughtful, user-centric design solution is invaluable. They are straight up awesome.

Nobu Nakaguchi
Chief Design Officer & Cofounder at Zola

Case studies

Learning & Play

Primer

Redesigning the K–8 student, parent & teacher product experience for a growing microschool platform

Dive deeper into our thinking

How we can help

Experience optimization

If users are struggling, dropping off, or not engaging as expected, we help uncover what’s getting in the way and how to fix it. Our focus is on practical improvements that make experiences clearer, easier, and more effective.

UX audits & evaluations

Get expert insight into your product experience. Our comprehensive evaluation identifies opportunities to improve usability, engagement, and conversion through design.

Collaborate with us.

Have a project in mind? We’d love to hear about it.

Get in touch