Tips and know-how to keep you ahead of the curve as product design for e-commerce and wellness evolves.

Quizzes are an A+ way to better understand and meet the unique needs of your customers. But finding the right balance of questions can be tricky Use these quiz best practices to create an experience that delivers all the right results.

If you’ve experienced familiar problems cropping up after a redesign, baseline testing could have saved you. It gives you a more holistic view of your UX issues so you can solve the right problems with the right solutions — the first time.

Short-term usability testing methods are no match for a product meant to be used long-term. Use our quickstart guide to long-term usability testing and watch your retention rates rise.

Privacy laws can make it challenging to uncover what users need from your health & wellness product. If you can’t gain close access to them, the next best thing is to role-play. Here’s how to incorporate this game-changing design thinking technique into your product design process.

Customer cancellations are a bummer, but they’re inevitable. Still, you should focus on providing an easy cancellation flow. Give customers a kiss goodbye (they might return!) and learn how to improve your product from their feedback.

Your onboarding experience is your customer’s first impression of your product. If it’s clumsy, cumbersome, or too long, it can send the wrong message as to what the rest of the experience will be like. Follow these tips to design an onboarding experience your customers will love.

Making unchecked assumptions that steer you in the wrong design directions leads to design churn and team discord. Break out of the assumption cycle with these 2 exercises.

While your product’s new design is more efficient and valuable, your customers may not see that right away. All they see is change and the effort it’ll take to learn the new ropes. Instead of drawing ire, draw appreciation: Create a new design rollout that emphasizes a smooth, thoughtful transition from old to new.

Your subscription service’s customers need more ways to engage with you, otherwise you’re looking at regular churn. Solution: Design an app with deep value and personalized features they can’t ignore. We’ll even help you start brainstorming feature ideas.

Something’s off with your product’s user engagement, but you can’t pinpoint what. Have you tried session recording analysis? Find out why you should, what to look for, and how to get started.