1stdibs is a curated marketplace of the most beautiful objects in the world — from furniture and fashion to jewelry, fine art, and collectibles — by the world’s most notable dealers and galleries. We worked with the product and technology teams to design their first native iOS app. The result is a rich, context-aware shopping experience where customers can discover, collect, and make purchases.
We began the project by learning from the product and technology teams what they wanted to accomplish in a native app. We interviewed stakeholders to understand business priorities, goals, and how an app could extend the web experience.
Next, we conducted interviews with a selection of 1stDibs dealers. We wanted to understand their workflows, physical spaces, and how they communicate with customers through 1stDibs. We distilled our insights about the customers into shopper spectrums, personas, and scenarios. These tools envisioned different ways customers can engage with 1stDibs through an iOS app.
“I typically give a quote on the spot based on the client’s location and type of furniture. The quicker I am the less likely they are to change their minds.”
“I typically give a quote on the spot based on the client’s location and type of furniture. The quicker I am the less likely they are to change their minds.”
Working closely with the product team, we leveraged the deep catalog of items on 1stDibs to support modes of discovery and shopping with intent. Customers can search or browse by categories that interest them, or they can flip through curated collections for inspiration.
Customers can easily save searches and items to their account, chat directly with dealers, and make a seamless and secure purchase. We leveraged the iPhone’s geolocation capabilities to support in-the-moment experiences. At any location, shoppers can find 1stDibs dealers and galleries near them.
We took the 1stDibs style guide and extended it into the app experience. The design system prioritizes usability and legibility but still allows the customer to engage with rich product photography. The result is a clean and contemporary visual system that is both engaging and functional.
After the first release of the app, we continued to work with the product and technology team on new feature development. Over the course of the following year, we designed experiences for the following features:
As we continued to refine the consumer-facing user experience we began working on a dealer facing iOS app which was released in 2017.
Xiaodi ZhangWorking with the Everyday team was amazing! They were able to distill the complex aspects of the 1stDibs marketplace into an easy-to-use and delightful mobile iOS app for our customers.”
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